Exhibitors
A Proven
Success
It’s a fact,
bridal shows are a great resource for today’s active brides. She wants
to have access to the area's most successful vendors for a well-planned
wedding event. She wants access to you.
Hosting this event at one of the more popular reception facilities in
the area, our show will reach a target market of affluent
African-American brides-to-be in the Tri-State area. The Ebony-Weddings.com
African-American
Bridal Show Experience will prove to be an enthusiastic event; an
exciting affair beneficial to both vendors and guests. Scheduled spots
are planned for media coverage that will include magazine and radio; the
areas leading daily newspapers, plus local shops and businesses in New
York, New Jersey, Philadelphia metro area and Connecticut.
Here's your chance to be a part of this exclusive event. The Ebony-Weddings.com
African-American
Bridal Show Experience will be your chance to show and sell your
product, services, facilities, etc...to hundreds of bridal customers who
will be attending this one day event. Our desire is to provide an
outlet for all minority-owned businesses. This is a resource for those
who not only want to tap into the bridal market, but also need an outlet
to showcase their work. We’re here to help you reach your goals.
This is one show that all the brides, as well as exhibiting vendors,
will know they can count on as a first class affair - offering them
anything and everything they need to plan the wedding of their dreams.
If you are serious about your bridal business, then don't miss The
Ultimate African-American Bridal Show Experience!
Top Ten Benefits to Your Business:
- Each exhibitor who has paid in
full by the closing date* will be listed in our show complimentary
catalogue booklet. This booklet will be given to all attending brides
at the door. All exhibitors will be listed by category, and will
include all contact information. In addition, all paid exhibitors will
be featured in poster signage on location.
- Your business will be
featured in our bi-monthly newsletters several times during the year.
We want to help you promote your business!
- All Brides will wear "Ebony
Bride" name tags so you can identify them among those who attend.
- All pre-registered brides will
be given pre-printed stickers with their information, along with door
prize drawing forms upon arrival. They, in turn, will be required to
visit each "Door Prize" booth scattered throughout the show to be
eligible for each different drawing. This will maximize interest and
create movement throughout the show.
- Exhibitors will be able to sell
directly to the public at the show. You are welcome to bring products
for immediate sales, sign contracts, accept deposits, etc. just as you
would in your own shop.
- The show is an opportunity to
feature your business in one central location on an equal basis with
your competitors.
- The show will be set in an
established professional atmosphere, in one of the area's most popular
facilities in Hasbrouck Heights, New Jersey.
- The show will provide an
opportunity to network with fellow bridal businesses.
- A complete list of all brides
who registered, including on-line and walk-ins, will be available to
participating exhibitors five (5) days after the event. The list will
be correlated by wedding date, wedding location, and include names,
addresses and email addresses.
Pre-Show
Promotion
Ebony-Weddings.com will conduct
several pre-event promotions. A Direct Mail Promotion will begin 30 days
prior to the event. Advertising will include radio, point of purchase
displays, newspaper, and local businesses.
Limited
Merchant Participation
How many shows have you been at
where there were 20 photographers, 10 caterers, 10 bridal salons, and
countless travel agencies? Unfortunately this can be too much
information forced on a potential bride. In addition, exhibitors
receive limited sales leads due to too many similar exhibits. Our
Bridal Show will enforce the number of categories per merchant. What
does this mean? Our show will not have more merchants in any specific
category than necessary.
Post-Show
Follow Up
After the show, each exhibitor
will receive a complete listing of brides who attended the show. The
list will include her name, address, email address wedding location and
date of wedding. The paper copy version of the follow-up list is FREE to
every exhibitor who attends the event.
This bridal mailing list will also available on self-adhesive labels at
a cost of $20.
Hot Lead
Mailing List
Ever wish that after a show you
could contact only the brides that want to talk to you? Now you can. The
Hot Lead Mailing List is produced just like the overall mailing list
with one KEY difference. Each bride that enters the event is asked to
fill in a questionnaire listing the services she still needs. After the
show, we will produce a list showing what each bride said she needed. If
you're a baker you will receive a hot lead list showing which brides
said they still needed a cake; gown shops receive a list showing who
still needs a bridal gown, and so on.
It's a fantastic way to target your follow-up after the show as it is
our goal to help you succeed. The Hot Lead Mailing List will include the
bride's name, address, email address and date of wedding. The Hot Lead
Mailing List is FREE to every exhibitor who participates in the event.
Bridal
Identification
As each bride arrives, she will
receive a special badge made just for her, which will identify her as an
“Ebony Bride" This will enable exhibitors to immediately direct their
efforts towards the brides, helping merchant productivity at the event
while making the brides feel special.
Exhibition
Space & Fees
Booths are $450. Register by
December 31st, 2008 and receive $100 discount.
See below for cancellation
policy. Each booth at our show will be 8 feet deep by 10 feet wide,
unless otherwise specified. This includes one six foot table, two
chairs, two bottles of water, and vendor badge and company I.D. signage.
Please indicate if electrical power is needed. If so, it will be
available for a nominal fee. Space assignment will be distributed on
first-come, first-served bases. Exhibitors who paid in full by
January
31st 2009, will receive premium location, (corners, front-entrances,
etc.). Exhibitors, who pay in full after January 31st, will receive next
available premium location.
Your exhibition package will also
include:
- You will receive one (1) year
of advertising (a $300 value) on our website,
www.ebony-weddings.com.
- Your business will be
featured in our bi-monthly newsletters several times during the year.
We want to help you promote your business!
- Each exhibitor who has paid in
full by the closing date* will be listed in our show complimentary
catalogue booklet. This booklet will be given to all attending brides
at the door. All exhibitors will be listed by category, and will
include all contact information. In addition, all paid exhibitors will
be featured in poster on-site signage at the location.
- A complete list of all brides
who registered, including on-line and walk-ins, will be available to
participating exhibitors five (5) days after the event. The list will
be correlated by wedding date, wedding location, and include names,
addresses and email addresses.
- Ten (10) complimentary show
tickets for distribution.
To sign-up for this event, please complete the
registration form and
submit.
*Closing Date for complimentary
booklet, February 1st, 2009
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