~ photos courtesy of Tonesha Housen

 

 

 

For Exhibitor/Vendor Registration 

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For Bridal Registration 

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Exhibitors

A Proven Success

It’s a fact, bridal shows are a great resource for today’s active brides. She wants to have access to the area's most successful vendors for a well-planned wedding event. She wants access to you. 
 
Hosting this event at one of the more popular reception facilities in the area, our show will reach a target market of affluent African-American brides-to-be in the Tri-State area. The Ebony-Weddings.com African-American Bridal Show Experience will prove to be an enthusiastic event; an exciting affair beneficial to both vendors and guests. Scheduled spots are planned for media coverage that will include magazine and radio; the areas leading daily newspapers, plus local shops and businesses in New York, New Jersey, Philadelphia metro area and Connecticut. 
 
Here's your chance to be a part of this exclusive event.  The Ebony-Weddings.com African-American Bridal Show Experience will be your chance to show and sell your product, services, facilities, etc...to hundreds of bridal customers who will be attending this one day event.  Our desire is to provide an outlet for all minority-owned businesses.  This is a resource for those who not only want to tap into the bridal market, but also need an outlet to showcase their work. We’re here to help you reach your goals. 
 
This is one show that all the brides, as well as exhibiting vendors, will know they can count on as a first class affair - offering them anything and everything they need to plan the wedding of their dreams. 
 
If you are serious about your bridal business, then don't miss The Ultimate African-American Bridal Show Experience
 
Top Ten Benefits to Your Business:

  1. Each exhibitor who has paid in full by the closing date* will be listed in our show complimentary catalogue booklet.  This booklet will be given to all attending brides at the door. All exhibitors will be listed by category, and will include all contact information. In addition, all paid exhibitors will be featured in poster signage on location.
  2. Your business will be featured in our bi-monthly newsletters several times during the year.  We want to help you promote your business!
  3. All Brides will wear "Ebony Bride" name tags so you can identify them among those who attend.
  4. All pre-registered brides will be given pre-printed stickers with their information, along with door prize drawing forms upon arrival. They, in turn, will be required to visit each "Door Prize" booth scattered throughout the show to be eligible for each different drawing. This will maximize interest and create movement throughout the show.

    (NOTE: It is highly recommended that your business offer a door prize although it is not required.)

  1. Exhibitors will be able to sell directly to the public at the show. You are welcome to bring products for immediate sales, sign contracts, accept deposits, etc. just as you would in your own shop.
  2. The show is an opportunity to feature your business in one central location on an equal basis with your competitors.
  3. The show will be set in an established professional atmosphere, in one of the area's most popular facilities in Hasbrouck Heights, New Jersey.
  4. The show will provide an opportunity to network with fellow bridal businesses.
  5. A complete list of all brides who registered, including on-line and walk-ins, will be available to participating exhibitors five (5) days after the event. The list will be correlated by wedding date, wedding location, and include names, addresses and email addresses.

Pre-Show Promotion

Ebony-Weddings.com will conduct several pre-event promotions. A Direct Mail Promotion will begin 30 days prior to the event. Advertising will include radio, point of purchase displays, newspaper, and local businesses. 

Limited Merchant Participation

How many shows have you been at where there were 20 photographers, 10 caterers, 10 bridal salons, and countless travel agencies? Unfortunately this can be too much information forced on a potential bride.  In addition, exhibitors receive limited sales leads due to too many similar exhibits.  Our Bridal Show will enforce the number of categories per merchant.  What does this mean?  Our show will not have more merchants in any specific category than necessary.

Post-Show Follow Up

After the show, each exhibitor will receive a complete listing of brides who attended the show.  The list will include her name, address, email address wedding location and date of wedding. The paper copy version of the follow-up list is FREE to every exhibitor who attends the event. 
 
This bridal mailing list will also available on self-adhesive labels at a cost of $20. 

Hot Lead Mailing List

Ever wish that after a show you could contact only the brides that want to talk to you? Now you can. The Hot Lead Mailing List is produced just like the overall mailing list with one KEY difference. Each bride that enters the event is asked to fill in a questionnaire listing the services she still needs. After the show, we will produce a list showing what each bride said she needed. If you're a baker you will receive a hot lead list showing which brides said they still needed a cake; gown shops receive a list showing who still needs a bridal gown, and so on. 
 
It's a fantastic way to target your follow-up after the show as it is our goal to help you succeed. The Hot Lead Mailing List will include the bride's name, address, email address and date of wedding. The Hot Lead Mailing List is FREE to every exhibitor who participates in the event.
 
 

Bridal Identification

As each bride arrives, she will receive a special badge made just for her, which will identify her as an “Ebony Bride" This will enable exhibitors to immediately direct their efforts towards the brides, helping merchant productivity at the event while making the brides feel special.

Exhibition Space & Fees

Booths are $450.  Register by December 31st, 2008 and receive $100 discount.  See below for cancellation policy.  Each booth at our show will be 8 feet deep by 10 feet wide, unless otherwise specified. This includes one six foot table, two chairs, two bottles of water, and vendor badge and company I.D. signage. Please indicate if electrical power is needed.  If so, it will be available for a nominal fee. Space assignment will be distributed on first-come, first-served bases.  Exhibitors who paid in full by January 31st 2009, will receive premium location, (corners, front-entrances, etc.). Exhibitors, who pay in full after January 31st, will receive next available premium location.  
 

Your exhibition package will also include:

  1. You will receive one (1) year of advertising (a $300 value) on our website, www.ebony-weddings.com.
  2. Your business will be featured in our bi-monthly newsletters several times during the year.  We want to help you promote your business!
  3. Each exhibitor who has paid in full by the closing date* will be listed in our show complimentary catalogue booklet.  This booklet will be given to all attending brides at the door. All exhibitors will be listed by category, and will include all contact information. In addition, all paid exhibitors will be featured in poster on-site signage at the location.
  4. A complete list of all brides who registered, including on-line and walk-ins, will be available to participating exhibitors five (5) days after the event. The list will be correlated by wedding date, wedding location, and include names, addresses and email addresses.
  5. Ten (10) complimentary show tickets for distribution.

 
To sign-up for this event, please complete the
registration form and submit. 
 

*Closing Date for complimentary booklet, February 1st, 2009

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